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  • 7 New Initiatives By Poompuhar

    With the launch of our e-Commerce portal www.poompuhar.org by the Hon’ble Minister for Rural Industries & Labour Welfare on 16.12.2014 at the GRT Convention Center, T.Nagar, Chennai, we are proud to announce several more of our initiatives to cater to a larger audience in a more efficient and effective manner:

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    1. An enhanced e-Commerce portal www.poompuhar.org, wherein users can register, view and purchase our products online using credit card/ debit card/ net banking, and give us a quick feedback on the online experience as well as the logistics and products.

    2. A hybrid app to make it easy for users of smart phones and tablets to purchase products (iOS, Android and the like)

    The link for installation of App in Android devices;


    The link for installation of App in iOS devices;


    The links will be available in the respective stores shortly.

    3. Signing of an MOU with the GRT group of Hotels in order to ensure that foreign and domestic tourists visit our showrooms. The same method will be followed with other Star Hotels.

    4. Signing of an MOU with India Post to ensure smooth and speedy logistics.

    5. Refurbishment of our marketing vehicle and flagging off the same.

    6. Distribution of iPads to our 14 showroom managers to maximize the use of technology in marketing and sales on the floor.

    7. Barcoding of all our products to facilitate better inventory management.

    All these initiatives are bound to achieve our objective of reaching out to our customers nationally and internationally and thereby increase our customer base, thus improving the status of artisans and giving them and their work global recognition.

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