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  • What makes Poompuhar unique

    Poompuhar is a unique handicrafts store because of the efforts it’s taken to expand the business and since it plays a significant role in the Indian handicrafts industry. The major reason why it is a unique organization is because it helps the artisan community to make its living and achieve a better standard of living by means of rewards and recognitions. The artisans here are very hardworking and deal with all products listed in the site or available in the store. It’s because of their dedication that Poompuhar gives them a sense of financial security by giving them the profits they need and by minimizing intermediaries in the trade. Artisans who are excellent in their skill are also given different kind of awards for their contribution to the Indian handicraft industry. These awards are cash vouchers from rupees 5000 to 100000 lakhs and 8 grams of gold.

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    The training imparted to the artisans is totally free and these sessions are imparted based on the nature of their work . Artisans also are taught how to market their products and take part in exhibitions that happen in the country and abroad. The exhibitions have been increasing and the reach has also been increasing now since the customers can  view online ,the kind of products we make  .Our foray into the online space via Facebook, Instagaram , Pinterest, Twitter ,Google + Youtube and our own website has furthered our goal of expanding the markets for our well deserving Indian artisans .With six manufacturing centres and special orders for religious purposes/temple projects like chariots ,vahanas and many more , the progess made in the last few years is commendable. Since Poompuhar has a solid vision to reach out to the world by means of handicrafts, its good work is here to stay.

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    We forgot to mention the 3A’s that Poompuhar has to its credit. Our products are authentic, affordable and attractive. These are carefully handcrafted, designed and marketed for the customer. What sets us apart is the fact that we are the only organization that is a part of TNDC.The organization also encourages new designs from artisans and is the only organization that is a part of TNDC, which is the only company that has its own production centers for manufacturing the crafts by Tamil Nadu. A well –established manufacturing system ensures smooth logistics and inventory system – a reason for our steady progress.

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